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‘Build a Life in Western Australia’ campaign expands to attract European workers to WA

On July 5 2022 a media statement was published by the Western Australian Government. Here is what you need to know:

  • 'Build a Life in WA' campaign expanded internationally to attract skilled overseas workers to fill skill shortages in Western Australia

  • Key occupations targeted include construction and manufacturing industries

  • Ireland and the UK targeted as key markets for overseas workers

The 'Build a Life in WA' campaign is being expanded internationally to help attract skilled workers to WA and fill key skill shortages across a range of occupations.

The campaign initially launched nationally in 2021 and will grow to target skilled overseas workers in Ireland and the UK, after having previously focused on people living in other states of Australia.